News Wednesday, May 16th 2012

Perrelet Turbine Dragon limited edition

Perrelet Turbine Dragon limited edition
The Turbine double-rotor watch is celebrating the year of the dragon by offering a chance to unmask the mythical animal, the only one of its kind in the Chinese calendar, mysteriously perched on the dial of a truly refined creation. In tribute to this long-awaited year, traditionally considered extremely auspicious, the Special Edition features a splendid depiction of the sacred animal, the symbol of the Chinese emperors. It appears in all its splendor when the turbine is set into action, portrayed according to the traditional rules, with an upward looking gaze, a body covered with scales and ending in a fish tail and five-clawed paws. Carved out from hand-colored Polynesian mother-of-pearl, it is encrusted into a naturally white mother-of-pearl dial. This shimmering creature, accredited w…

Communiqué de presse

Echoes Tuesday, May 15th 2012

The phenomenal success of mechanical watches

The phenomenal success of mechanical watches
In ten years, mechanical watches have seen their share of total exports increase from less than half to almost three quarters. In a rarely seen role reversal, that segment of the Swiss watch industry which came close to extinction in the 1970s and 1980s is now its driving force. Indeed, mechanical watches are enjoying almost fairytale fortunes. While the trend isn't new, a ten-year perspective she…

Quentin Simonet

From our correspondents Monday, May 14th 2012

And so to New York for the launch of The Mastery of Time by Dominique Fléchon

And so to New York for the launch of <em>The Mastery of Time</em> by Dominique Fléchon
Franco Cologni once told me that when he started in the luxury watch business, the culture was a Francophone one, which makes perfect sense. While nationalistic pride compels me to mention that there were some great English watch and clockmakers, the weight of historical and current evidence forces me to admit that the culture of fine watchmaking is a French or French-speaking one. The great names…

Nick Foulkes

Echoes Friday, May 11th 2012

Piaget's inside story

Opened in 1959, Piaget's Geneva store has adopted the company's new interior design concept. Marked by discreet elegance in a pleasant and refined atmosphere, this environment is an invitation to share the Piaget experience, which now includes acclai…

Christophe Roulet

Points of view Thursday, May 10th 2012

Five leading watchmakers of our day

These five watchmakers are endowed with spirits of curiosity, technical supremacy and progressive thinking. They lead the mechanical industry by example: exploring theunknown while ensuring that stability and accuracy remain the prime elements of the…

Elizabeth Doerr

Echoes Wednesday, May 9th 2012

The different levels of maturity in watch export markets

The price of exported watches varies from one market to another, often significantly. A look at what the figures reveal… In this ever more global economy, it's almost reassuring to see that differences persist; that a country still wants its shelves …

Quentin Simonet

Echoes Wednesday, May 9th 2012

Fine watches drive first-quarter exports

Exports of finished Swiss watches for the first quarter 2012 grew 17% overall in value to CHF 4.3 billion and 4% in volume to 6.8 million units, an increase clearly driven by fine watches. Even as Europe limps along, bogged down by public debt, the U…

Christophe Roulet

From our correspondents Wednesday, May 9th 2012

From Geneva to China: keeping up to speed

We've heard and read a lot about China of late, the country every luxury name has in its sights - watch brands no less than any other - and the driving force for this economy worldwide (Chinese tourists account for 30% to 50% of sales in Europe and t…

Pascal O. Ravessoud

Passion Tuesday, May 8th 2012

Hublot in Athens: tribute to the Antikythera Mechanism

The Hublot Antikythera movement has joined the Archaeological Museum of Athens' collection alongside the remains of the original vessel, treasure and Antikythera mechanism, which have been reunited for the first time since their discovery in 1901. On…

Janine Vuilleumier / FH

Training

Tuesday, April 24th 2012

Richemont to open its Campus Genevois de Haute Horlogerie

Richemont to open its Campus Genevois de Haute Horlogerie The Richemont Group has announced a vast project for a campus in Geneva. Costing CHF 100 million, the site will be home to new production facilities and, more importantly, an innovative training centre.

Interview

Monday, April 23rd 2012

Baume & Mercier, "a gateway to luxury"

Baume & Mercier, "a gateway to luxury" The very first fine watch you buy is the one you will keep for a lifetime. Which is precisely where Baume & Mercier aims to position itself, as a brand with a powerful identity at the gateway to luxury. CEO Alain Zimmermann explains.

Economy

Wednesday, April 18th 2012

Watchmaking's billion dollar babies

Watchmaking's billion dollar babies Swiss watch exports could double over the next fifteen years to reach CHF 40 billion as the number of ten-digit turnovers grows.

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