Miss Protocole or the art of wearing time differently

New models

Miss Protocole, the most versatile of the Piaget watches, continues to push the envelope in terms of trends and originality: to celebrate its 10th anniversary, it treats itself to the luxury of transfiguring ten different fashion accessories. With Miss Protocole, time will never again be worn in quite the same way…

Rarely has a watch displayed such boldness and panache in the art of reinventing itself. Its extravagant and unusual interchangeable straps have already shown up clad in mink, alligator leather, feathers and satin. Diamonds, gold, enamel and mother-of-pearl dials have enabled it to experience multiple forms of metamorphosis.

For the past decade, Miss Protocole has been tirelessly shaking up the codes of feminine watchmaking in its unmistakably insolent and original way. To mark its 10th anniversary, Miss Protocole invites ten fashion accessories to join the party: an evening gown, a top hat, a pair of high-heeled shoes, a bracelet, a tie, a foulard, an iPhone holder, a leather glove, a handbag and a belt. All these objects now offer an offbeat manner of reading time.

A token of the creativity and dexterity of Piaget artisans, Miss Protocole achieves complete harmony with ten adornments made from various fabrics and leather. It even lends them an additional aesthetic, functional and playful dimension. Witness the travel glove with five watches representing as many time zones; or the shoes rendered incandescent by the association of red crystals; or the futuristic iPhone holder with its timepiece featuring gem-set lugs and dial…

Ten unique accessories, ten nods to the world of fashion. As if to add a certain solemn weight, despite the youthfulness of Miss Protocole, to its uncontested status as a timeless fashion icon. ■

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