Thursday, May 23rd 2013
News Tuesday, October 23rd 2012
Audemars Piguet unveils the Royal Oak Offshore Chronograph Michael Schumacher
The Swiss Watch Manufacture from Le Brassus, Audemars Piguet, celebrated with Michael Schumacher and guests, the international unveiling of the limited edition Royal Oak Offshore Chronograph Michael Schumacher at the Kraftwerk building in Berlin.
Joining Audemars Piguet’s Chief Marketing Officer Tim Sayler and Michael Schumacher were internationally acclaimed guests including designers Jette Joop and Anna von Griesheim, photographer Tom Lemke, opera singer Nadja Michael as well as well-known German celebrities, model Alessandra Pocher, actress Cosma Shiva Hagen, TV presenter Annabelle Mandeng and art collector Christian Boros.
The rough industrial building of the Kraftwerk was specially transformed to host the launch of Audemars Piguet’s new timepiece. A reception area on the ground floor separated by light installation housed the reception cocktail while the dinner was held on the upper floor of the building. During diner, guests enjoyed a projection of a video mapping telling the story of two worlds, watchmaking and car racing being merged to create the Royal Oak Offshore Chronograph Michael Schumacher.
With the launch of its limited edition, Audemars Piguet has the pleasure to release the 3rd video of the Defining Moment Series. Michael Schumacher speaks about how it all started, his journey in the motor racing industry and the defining moment in his career. ■
> Royal Oak Offshore Chronograph Michael Schumacher
> To view Michael Schumacher’s defining moment video
Press release
Girard Perregaux
Thursday, May 2nd 2013
Taken over by Kering (ex-PPR) a year and a half ago, Sowind Group, which owns Girard-Perregaux and JeanRichard, has sharpened the focus of its collections and honed production. Michele Sofisti, Chief Executive of Sowind, discusses the new strategy.
Girard-Perregaux, changes for the better
Taken over by Kering (ex-PPR) a year and a half ago, Sowind Group, which owns Girard-Perregaux and JeanRichard, has sharpened the focus of its collections and honed production. Michele Sofisti, Chief Executive of Sowind, discusses the new strategy.
Louis Vuitton
Wednesday, May 1st 2013
In this 30th anniversary year of the Louis Vuitton Cup, prelude to the America's Cup, the Parisian luggage-maker, and watchmaker since 2002, presents an innovative complication: a monopusher twin chronograph with time difference display.
Louis Vuitton races to success
In this 30th anniversary year of the Louis Vuitton Cup, prelude to the America's Cup, the Parisian luggage-maker, and watchmaker since 2002, presents an innovative complication: a monopusher twin chronograph with time difference display.
Zenith
Tuesday, April 30th 2013
Interviewed at Baselworld 2013, Zenith Chief Executive Jean-Frédéric Dufour talked about the strategy of a brand that's heading for the heights after which it is named.
Zenith, ready for take-off
Interviewed at Baselworld 2013, Zenith Chief Executive Jean-Frédéric Dufour talked about the strategy of a brand that's heading for the heights after which it is named.
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