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A new encounter between TAG Heuer and Hiroshi Fujiwara
New Models

A new encounter between TAG Heuer and Hiroshi Fujiwara

Friday, 03 July 2020
By The FHH Journal editors
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The FHH Journal editors

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1 min read

The Swiss watchmaker’s second collaboration with the Godfather of Streetwear, Hiroshi Fujiwara, has produced a one-of-a-kind chrono, equipped with the Heuer 02 manufacture movement.

Building on the resounding success of its first creation with the Japanese designer and his Fragment Design label in 2018, the latest collaboration has resulted in a bold yet minimalistic limited-edition novelty – a pure reflection of TAG Heuer’s motor-racing heritage and bold design principles, with high-end finishes, a ceramic bezel and a fiery red sapphire case back

Heuer 02 chronograph © TAG Heuer & Fragment Design
Heuer 02 chronograph © TAG Heuer & Fragment Design

Hiroshi Fujiwara is the founder of Fragment Design, a multidisciplinary label created in 2003. He has since collaborated with some of the biggest and most renowned names in fashion, design and art.

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