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Longines

Longines has been cultivating elegance and performance since 1832. The brand, whose logo is a winged hourglass, embraces two aspects of watchmaking, with classic forms alongside precision timing for sporting events. This distinctive approach had produced such powerful collections as the DolceVita and The Longines Master Collection, as well as fostering values of excellence and reliability. Longines is part of Swatch Group.

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1832

Auguste Agassiz became a partner to a watch trading business in Saint-Imier, which later became Agassiz & Compagnie.

1912

Launch of an automatic timing system.

1931

World-famous pilot Charles Lindbergh sketched an idea that would become the Lindbergh Hour Angle navigational watch.

2012

The Longines Saint-Imier Collection unveiled as Longines' tribute to the Swiss town.