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From the moment the first "heavier than air" craft rose above the ground in the early 20th century, watches have been pilots' trusted ally, and watchmakers have invented various functions to assist them in their missions. The most useful of these is, without doubt, the flyback.
From the moment the first "heavier than air" craft rose above the ground, airborne adventurers understood the need to have with them an instrument that would measure time during flight, and thus enable them to calculate position and direction. In the first of two articles, we recall the pioneering age of flight.
The museographic temptation: In its desire to move closer to art, whose freedom and aura it envies, watchmaking can collaborate with artists. It can also wield soft power by becoming a patron of the arts. A costly and subtle game of influence.
Avast me hearties! One of the year's most eagerly awaited films is now on release. That's right, Pirates of the Caribbean is back, and for the fifth time Johnny Depp is wearing Jack Sparrow's tricorne. Star ahoy!
Since its invention, watch has been associated with the great human conquests, and that of the skies is no exception. Right from the time of the first flights, watchmakers developed instruments designed to serve pilots’ needs. Their functions continue to cultivate the image of airborne adventurers.
Since its invention, the watch has been associated with mankind's greatest endeavours, and the conquest of the skies is no exception to this rule. From the very first flights, watchmakers developed instruments of use to pilots, and these functions are lasting reminders of these airborne adventurers.
News broke on social media on June 1st: the actual Rolex Daytona "Paul Newman" belonging to Mr Paul Newman will be sold by Aurel Bacs at the first Phillips watch auction in New York, this October.
Filmmaker and journalist Eileen Hofer is now also a "friend" of Jaeger-LeCoultre. Throughout July, she is presenting "Tomorrow the Birds Will Sing" at Chaplin’s World in Vevey, Switzerland.
