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Swiss Everest 50th Anniversary Expedition (1952–2002) - © Rolex
How Rolex is working for a healthier planet - Part two

Water is one of the biggest environmental challenges, from access to drinking water, at risk of becoming a luxury, to the threats that pollution and overfishing represent for the oceans and marine life. Many of the projects that Rolex supports propose innovative solutions.

Friday, 03 July 2020
5 min read
Rolex Awards ceremony, Smithsonian American Art Museum, Washington D.C., 14 June 2019 - © Rolex/Daniel Swartz
How Rolex is working for a healthier planet - Part one

Throughout the twentieth century, Rolex watches were worn by courageous individuals as they set out to explore unknown corners of the globe. Today's expeditions are more likely to pursue scientific and environmental objectives. Rolex is as present as ever through its Perpetual Planet campaign.

Wednesday, 01 July 2020
6 min read
History & Masterpieces
The timekeeping collections of the Science Museum, London

The Science Museum’s timekeeping collections cover a very broad time range, from c.600 BCE to the present. They focus on scientific innovations in horology, including some very significant ‘firsts’, and are one of the strongest collections of British timekeeping.

Wednesday, 17 April 2013
Alison Boyle
5 min read
Would you leave the baker's without paying for your bread?

Held March 22nd in Lausanne under the aegis of STOP PIRACY, Swiss Day Against Counterfeiting brought a timely reminder of the damage caused by counterfeiting and alerted end consumers to the consequences of their act.

Thursday, 04 April 2013
4 min read
History & Masterpieces
How Louis Moinet invented the chronograph

In a surprise turn of events, an instrument made by the famous watchmaker, a last-minute addition to an auction, has been authenticated as the first ever chronograph.

Tuesday, 02 April 2013
Louis Nardin
4 min read
History & Masterpieces
A French pendule à planisphère from the Wallace Collection

The Wallace Collection is a national museum in an historic London town house. Its 25 galleries are filled with unsurpassed displays of French eighteenth-century painting, furniture and porcelain, superb Old Master paintings and a world class armoury. Its collection of clocks includes over 30 French clocks of great beauty.

Friday, 22 March 2013
Helen Jacobsen
10 min read
History & Masterpieces
Seizing today for tomorrow

It all began when an artist shared a dream with a businessman. César, the famous French sculptor, told Alain Dominique Perrin, the then-President of Cartier International, that artists needed a place to give free reign to their creativity, including for monumental projects. On that day, philanthropy took on a new meaning. Alain Dominique Perrin, renowned collector and artist-lover, decided to set up a foundation entirely devoted to contemporary art, the name of which would be its only link to the luxury industry. He is still President of the Foundation to this day.

Thursday, 14 March 2013
2 min read
Anticounterfeiting fight in dubai: operation «Habibi»

In the vanguard of an anti-counterfeiting operation, the Federation of the Swiss Watch Industry (FH) plunges into the narrow streets of old Dubai, accompanied by the city’s police.

Tuesday, 18 December 2012
Michel Arnoux
5 min read
Reference 768 © Breitling
Watch Stories

Military watches – don’t mention the war

Friday, 22 May 2020
Written By Christophe Roulet
5 min read
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