Ten 2020 watches for under CHF 5,000
Sporty, elegant, classic or vintage chic, whatever your style, the top watch brands have you covered and for under CHF 5,000. Quartz or mechanical, colour or black and white, the choice is yours.
Lifestyle
A whirlwind of tourbillons
Tourbillons are everywhere. Simple, flying, multi-axes, built into skeleton movements or sharing the stage with other complications, this rotating mechanism is as desirable as ever.
The new faces of watchmaking
A freediving champion, an explorer and film-maker, a Haute Couture designer, surfers, skippers, actors... brands choose them not for who they are but for what they do. Introducing the new faces of watchmaking.
Jackie Chan, from stuntman to superstar - Part two
From humble beginnings, Jackie Chan has reached the height of fame. An international star, he is disarmingly modest, although this hasn't always been the case. As a younger man, he would spend, spend, spend – including on watches.
Jackie Chan, from stuntman to superstar - Part one
From humble beginnings, Jackie Chan has reached the height of fame. An international star, he is disarmingly modest, although this hasn't always been the case. As a younger man, he would spend, spend, spend – including on watches.
Watchmakers' animal magic
A proud panther, a handsome blue jay, a placid lion, horses dressed with plumes and a sturdy bulldog… welcome to watchmaking's animal kingdom!
Robin Williams, watch guy
He was one of the most brilliant American comedians of his generation. On August 11, 2014, age 63 and suffering from Parkinson's disease, Robin Williams took his own life. In one of his last interviews, he talks about his passion for watches and his admiration for the people who make them.
The endorsement minefield
Celebrity tie-ins are nothing new. After seeking endorsements from well-known figures in sport, film, even politics, brands are now embracing innovative strategies. This is especially the case in Asia with its fan economy and increasingly influential Key Opinion Consumers.
