Since Jean-Marc Pontroué took over at the head of Officine Panerai, the Italian firm has been spearheading multiple initiatives that go beyond the brand's iconic styles. With great success.
This year Tudor celebrates fifty years since the launch of its first chronograph, a complication that has played a starring role in the brand's collections ever since, most recently with a vintage feel. So what can we look forward to in 2020?
A look at how this iconic watch, the epitome of the Rolex brand, has evolved over its fifty-year existence.
Automakers legitimately steal the limelight from watchmakers at the Geneva Motor Show, but this doesn't prevent the custodians of time from using the event to move communications into top gear. A few examples from the 83rd Show.
Spotlight on a foundation that keeps a finger on the pulse of creativity.
What more evocative allegory for these words from the book of Ecclesiastes, which evoke human "vanity" and the transience of human life, than the skull. An imagery watchmakers have been quick to seize upon.
What do Hermes and Chanel have in common? The obvious answer is that they are all leading luxury brands with a prestigious couture label and a legendary founder. What distinguishes them from their fashion runway cousins, however, is that they are also Swiss watchmakers.