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Lifestyle

Gen-z
Trend Forecaster
Seeking cultural credibility in a post-Covid world

A recent report from streetwear blog Highsnobiety offers some solid insights into what young luxury consumers expect from brands.

Tuesday, 11 August 2020
4 min read
Kevin Costner in “Yellowstone”
Watch Stories
Kevin Costner on watches and Wolves

Thirty years ago, a determined actor embarked on one of Hollywood's greatest ever epics: Dances With Wolves, a magnificent portrayal of the American West and its heroes.

Thursday, 30 July 2020
Frank Rousseau
7 min read
Big Bang Unico Paraíba King Gold © Hublot
Trend Forecaster
Any colour you like (not just black)

"See red", "Feel blue", "Green with envy"... expressions such as these reflect how colour impacts our mood and behaviour. Watch brands also use colour to appeal to our subconscious. Is the owner of that blue chrono buying into their desire for distant horizons? Is the lady with the scarlet automatic a femme fatale? Read on and see what the colour of your watch says about you.

Friday, 01 November 2019
4 min read
9
The 1969 Quartz Astron 50th Anniversary Limited Edition © Seiko
Watch Stories
1969, Switzerland vs. Japan

In a year marked by Woodstock, Concorde's first scheduled flight and the moon landing, Swiss watchmakers battled it out to present the first automatic chronograph. It would be Seiko that took the honours with its Calibre 6139, before striking an almost fatal blow with the Astron.

Thursday, 31 October 2019
4 min read
11
sir Patrick Stewart
Watch Stories
Sir Patrick Stewart: "There is no shame in buying beautiful things"

He is an actor of immense talent, with more than five decades of stage and screen appearances. Fortunately for us, at the age of 79, Sir Patrick Stewart, alias Professor Charles Xavier in X-Men, has no plans to take his final bow.

Friday, 25 October 2019
Frank Rousseau
7 min read
5
Historiques Cornes de Vache 1955 © Vacheron Constantin
Watch Stories
Vacheron Constantin's bovine beauty

In September this year Vacheron Constantin introduced a stainless steel version of a 1955 chronograph that no end of collectors would love to own. And for good reason, as the Cornes de Vache is the only watch by Vacheron Constantin to feature distinctive "cow horn" lugs.

Thursday, 24 October 2019
3 min read
4
TAG Heuer Connected Modular 45
Watch Stories
A brief history of quartz (2)

The quartz revolution traumatised the Swiss watch industry to such a degree it is rarely documented. No longer, thanks to this short read. Part two: from electromechanical watches to smartwatches.

Wednesday, 23 October 2019
4 min read
9
Balance wheel with silicon hairspring © Firehouse Horology
Connoisseur of watches
Why engineers are leading the battle of the balance spring

When all balance springs were metal, Swatch Group's Nivarox enjoyed a virtual monopoly. The most widespread alternative, patented silicon technology, is also the property of a handful of manufacturers. However crucial it may be, mechanically and strategically, the balance spring is about materials science, not horological genius.

Monday, 14 October 2019
4 min read
7
Haute Horlogerie journals 2019-2020
Trend Forecaster

Watch Trends 2019-2020, a unique analysis from the FHH

Wednesday, 25 September 2019
Written By Christophe Roulet
4 min read
W
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