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Lifestyle

Black Bay P01 © Tudor
Trend Forecaster
Top 5 vintage watches of 2019 on Instagram

2019 was a year of nostalgia, with reissues of vintage watches alongside recreations of classic watches with a modern twist. We look at the year's most popular comebacks on Instagram.

Wednesday, 29 January 2020
Hope Frost
7 min read
Classic Fusion Cruz Diez © Hublot
Lifestyle
Brands create a buzz with collaborations

What do Carl Cox, Pharrell Williams, Carlos Cruz-Diez, Richard Orlinski and Alec Monopoly have in common? Answer: they have all co-created a luxury watch. For brands, collaborations such as these are a means of driving demand among millennial customers.

Friday, 24 January 2020
6 min read
7
Tudor-bronze-cover
Trend Forecaster
Top 5 bronze watches on Instagram

As bronze gains in popularity, which watches and which brands are making their mark online?

Thursday, 20 June 2019
4 min read
Balance with silicon hairspring
Connoisseur of watches
Silicon balance springs Made in America

Can a U.S.-made silicon balance spring jumpstart the country’s watch manufacturing industry?

Wednesday, 19 June 2019
4 min read
5
Bucherer store in Paris
Trend Forecaster
What women really want

The change is real. Progressively, increasingly, ladies are acquiring their own watches, often with a mechanical movement. An irreversible trend explained by Nathalie Célia Koch-Chevalier, General Manager of Bucherer France, hired in 2012 to open the Paris operation, the largest watch and jewellery store in Europe.

Thursday, 13 June 2019
Victoria Townsend
5 min read
2
Lifestyle © Montblanc
Trend Forecaster
10 bronze watches for the summer

Even without sun, you can still be bronzed. Simply wear a watch in the latest must-have metal. Choosing a bronze watch is to choose the unpredictable (oxidation) over the conventional (gold), to prefer Danny Wilde over Brett Sinclair, and to rally behind climate activist Greta Thunberg and her message to Make Green Great Again.

Tuesday, 11 June 2019
5 min read
11
Master Grande Tradition Gyrotourbillon Westminster Perpetuel © Jaeger-LeCoultre
Trend Forecaster
Selling by numbers... and words

Brands imagine their watches as objects of desire, intended to appeal to our emotions. When adding method to these emotions, they have two means at their disposal: the addition of complications and words that sell.

Friday, 31 May 2019
5 min read
7
Celestia Astonomical Référence 9720C de 2017 © Vacheron Constantin
Watch Stories
A date with Vacheron Constantin calendars

Sometimes history can give an entirely different colour to an event. Vacheron Constantin's presentation of its Patrimony perpetual calendar ultra-thin took on a completely new dimension following the sale at auction, just days earlier, of the Don Pancho, a remarkable calendar watch made by the Manufacture in the 1930s.

Wednesday, 29 May 2019
5 min read
10
Haute Horlogerie journals 2019-2020
Trend Forecaster

Watch Trends 2019-2020, a unique analysis from the FHH

Wednesday, 25 September 2019
Written By Christophe Roulet
4 min read
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