Antonio Calce is the new chief executive of Greubel Forsey, having helmed at Panerai, Corum and Sowind (Girard-Perregaux and JeanRichard). An industry veteran with close to 30 years’ experience, he has a mandate to review the brand’s entire strategy.
Articles on the subject: Connoisseur of watches
MicroLean Lab, a public-private consortium that includes Richemont, is developing the microfactory of the future; a concept that has the potential to transform our economic and social organisation right down to how we consume. Welcome to the world of artisanal industry, where the customer truly is king.
HYT's hydromechanical watches take us back to ancient water clocks, yet the Neuchâtel brand chooses not to build on this early form of time measurement, with its rich implications, in its communication. Wrongly so?
There has been a lot of experimenting with alternative escapements that might replace the 200-year-old Swiss lever escapement. With little success so far. But there is hope: the Swiss Federal Institute of Technology in Lausanne has developed an oscillator that functions in a completely different way.
Track 1 is the very first watch by Singer, a new brand launched by three luminaries in their respective fields of cars, design and movement construction. The result is a 60s-inspired watch that reimagines the chronograph.
Like the minute repeater, tourbillon and the perpetual calendar, the equation of time is a rare and valued complication. True, it is an arcane function that neither chimes the hours, nor fights the effects of gravity, but it is rooted in the history of watchmaking and is therefore meaningful for aficionados.
H. Moser & Cie Chief Executive Edouard Meylan has made irreverent humour a hallmark of the brand's communication. Throw in some adroit marketing and huge respect for traditional watchmaking, and stand well back!