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Lifestyle

Articles on the subject: Trend Forecaster

Endurance Pro © Breitling
Trend Forecaster
Ten 2020 watches for under CHF 5,000

Sporty, elegant, classic or vintage chic, whatever your style, the top watch brands have you covered and for under CHF 5,000. Quartz or mechanical, colour or black and white, the choice is yours.

Friday, 18 September 2020
5 min read
10
Tambour Curve Tourbillon Volant Poinçon de Genève © Louis Vuitton
Trend Forecaster
A whirlwind of tourbillons

Tourbillons are everywhere. Simple, flying, multi-axes, built into skeleton movements or sharing the stage with other complications, this rotating mechanism is as desirable as ever.

Friday, 11 September 2020
6 min read
14
Endeavour Centre Seconds Diamonds Concept © H. Moser & Cie
Trend Forecaster
Wonderful women's watches

Women are no longer an afterthought for brands. This year has already seen a slew of new models aimed at aficionadas of fine mechanisms.

Friday, 21 August 2020
6 min read
16
Gen-z
Trend Forecaster
Seeking cultural credibility in a post-Covid world

A recent report from streetwear blog Highsnobiety offers some solid insights into what young luxury consumers expect from brands.

Tuesday, 11 August 2020
4 min read
Rolex
Trend Forecaster
The 5 most talked-about watch brands during lockdown

Staying relevant in unprecedented times, here are the watch brands that sparked discussions and stayed present on social media during the Covid-19 global pandemic.

Tuesday, 28 July 2020
5 min read
Polaris Date © Jaeger-LeCoultre
Trend Forecaster
Dive into summer

Every year we find ourselves grappling with the same problem of choosing a dive watch for summer and with so much on offer, brands clearly have no intention of making this an easy decision.

Thursday, 16 July 2020
7 min read
12
Arceau Cheval Cosmique © Hermes
Trend Forecaster
Watchmakers' animal magic

A proud panther, a handsome blue jay, a placid lion, horses dressed with plumes and a sturdy bulldog… welcome to watchmaking's animal kingdom!

Friday, 12 June 2020
5 min read
7
Rosamund Pike, ambassador © IWC
Trend Forecaster
The endorsement minefield

Celebrity tie-ins are nothing new. After seeking endorsements from well-known figures in sport, film, even politics, brands are now embracing innovative strategies. This is especially the case in Asia with its fan economy and increasingly influential Key Opinion Consumers.

Wednesday, 27 May 2020
7 min read
Haute Horlogerie journals 2019-2020
Trend Forecaster

Watch Trends 2019-2020, a unique analysis from the FHH

Wednesday, 25 September 2019
Written By Christophe Roulet
4 min read
W
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