A proud panther, a handsome blue jay, a placid lion, horses dressed with plumes and a sturdy bulldog… welcome to watchmaking's animal kingdom!
Articles on the subject: Trend Forecaster
Celebrity tie-ins are nothing new. After seeking endorsements from well-known figures in sport, film, even politics, brands are now embracing innovative strategies. This is especially the case in Asia with its fan economy and increasingly influential Key Opinion Consumers.
The patriarch of German watchmaking, A. Lange & Söhne produces watches whose exteriors are as finely honed as the mechanisms inside. After visiting the brand's manufacturing facilities in Glashütte, we scoured Instagram to find out which of its timepieces are the most popular.
Whether for geek appeal or to channel the inner kidult, fine watchmaking is finding pop culture's iconic characters impossible to resist. Mickey Mouse, Spiderman, James Bond, Hulk and company have taken over our dials. But are these childhood heroes built to last?
As the 88th International Motor Show gets under way in Geneva, we look at a cult object that speaks volumes about who we are: our car. Road hog, Sunday driver or family man... you are what you drive!
Technology and design have undergone countless transformations since 1904 when Louis Cartier imagined the Santos for aviation pioneer Alberto Santos-Dumont, and still this revolutionary wristwatch hasn't aged a day. For proof, the new Santos collection, presented this year, bears a striking similarity to the original, as befits a true classic.
It'll be red carpet time on Sunday March 4th as the American film industry celebrates its actors, directors and movies at the 90th Academy Awards. What if the nominees were from the watch industry instead? And the winner is...