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Lifestyle

Articles on the subject: Trend Forecaster

Rolex
Trend Forecaster
The 5 most talked-about watch brands during lockdown

Staying relevant in unprecedented times, here are the watch brands that sparked discussions and stayed present on social media during the Covid-19 global pandemic.

Tuesday, 28 July 2020
5 min read
Polaris Date © Jaeger-LeCoultre
Trend Forecaster
Dive into summer

Every year we find ourselves grappling with the same problem of choosing a dive watch for summer and with so much on offer, brands clearly have no intention of making this an easy decision.

Thursday, 16 July 2020
7 min read
12
Tudor-bronze-cover
Trend Forecaster
Top 5 bronze watches on Instagram

As bronze gains in popularity, which watches and which brands are making their mark online?

Thursday, 20 June 2019
4 min read
Bucherer store in Paris
Trend Forecaster
What women really want

The change is real. Progressively, increasingly, ladies are acquiring their own watches, often with a mechanical movement. An irreversible trend explained by Nathalie Célia Koch-Chevalier, General Manager of Bucherer France, hired in 2012 to open the Paris operation, the largest watch and jewellery store in Europe.

Thursday, 13 June 2019
Victoria Townsend
5 min read
2
Lifestyle © Montblanc
Trend Forecaster
10 bronze watches for the summer

Even without sun, you can still be bronzed. Simply wear a watch in the latest must-have metal. Choosing a bronze watch is to choose the unpredictable (oxidation) over the conventional (gold), to prefer Danny Wilde over Brett Sinclair, and to rally behind climate activist Greta Thunberg and her message to Make Green Great Again.

Tuesday, 11 June 2019
5 min read
11
Master Grande Tradition Gyrotourbillon Westminster Perpetuel © Jaeger-LeCoultre
Trend Forecaster
Selling by numbers... and words

Brands imagine their watches as objects of desire, intended to appeal to our emotions. When adding method to these emotions, they have two means at their disposal: the addition of complications and words that sell.

Friday, 31 May 2019
5 min read
7
The Jacob & Co. Astronomia 3-D Setting with 15.44 carats of diamonds and sapphires.
Trend Forecaster
Jewellery watches shine at Baselworld

Baselworld 2019 had its fair share of sparkle. Here are some of the outstanding jewellery watches that premiered at the fair.

Friday, 10 May 2019
5 min read
13
L’Heure du Diamant, lapis-lazuli dial © Chopard
Trend Forecaster
Know your gemstone dials!

Can you spot the ultimate opal, recognise a malachite, pick your turquoise of choice or know the best pedigree for a lapis-lazuli? Learn to decipher the quality of the gemstones used for watch dials.

Tuesday, 16 April 2019
6 min read
13
Haute Horlogerie journals 2019-2020
Trend Forecaster

Watch Trends 2019-2020, a unique analysis from the FHH

Wednesday, 25 September 2019
Written By Christophe Roulet
4 min read
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