Sporty, elegant, classic or vintage chic, whatever your style, the top watch brands have you covered and for under CHF 5,000. Quartz or mechanical, colour or black and white, the choice is yours.
Articles on the subject: Trend Forecaster
Tourbillons are everywhere. Simple, flying, multi-axes, built into skeleton movements or sharing the stage with other complications, this rotating mechanism is as desirable as ever.
Eliminate clutter, put an end to untidiness.... For Marie Kondo, author of the hugely popular KonMari method, life begins after a good clear-out. Several watch brands appear to have taken her theories to heart to put some order into their collections.
A rarely seen exercise in style ten years ago, skeleton watches are now part of the regular collections at brands intent on showing off their watches' inner beauty.
Label Noir masters every aspect of watch customisation, both exterior and movement. Based in Geneva, it provides a sui generis service to connoisseurs from around the world who dream of turning an icon into a legend.
These are happy days for the kidult generation, now that Richard Mille is running a sweet shop, Romain Jerome has donned a villain's cape and H. Moser & Cie. has taken to watering its straps. Welcome to an age of nostalgia-driven watches, horological comforters and some kickass wrist wear. Because we're all just kids at heart.
Product placements are a well-oiled marketing technique, but it can take more to convince today's sophisticated audiences than a celebrity wearing a beautiful watch. Breitling is paving the way with the Korean drama, “Memories of the Alhambra”.