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IWC Schaffhausen has opened the doors to its new flagship in Zurich for an interactive journey into its world. The immersive experience includes memorabilia, virtual reality and even a live link to IWC’s Manufacturing Center in Schaffhausen.
The Carrera collection is getting a facelift at TAG Heuer, with chronographs that combine technology with elegance.
She's in the pages and on the covers of every women's magazine. She? Blake Lively of course, aka Serena Van der Woodsen, the seriously on-trend, ex-student in the hit television series "Gossip Girl".
However insignificant it may appear on the surface, you would need to have a screw loose not to give this fundamental part the attention it deserves. The screw, whose invention is lost in the convolutions of history, performs most of the mechanical connections in today's complex calibres. Whoever said screws matter hit the nail on the head.
“Not only is the Portugieser Chronograph Rattrapante a masterpiece of IWC engineering, it soon became a popular style icon too," explains Georges Kern, CEO of IWC. It now lends itself to three new special editions, dedicated to Milan, Paris and Munich.
Two hands that float as if by magic and Cartier's signature skeleton movement… the mystery of elegance is revealed with the new Rotonde de Cartier Skeleton Mysterious Hour.
Even the most absent-minded lady no longer has any excuse: so as never to arrive late, or simply to remember the time of her next appointment, the Rendez-Vous Sonatina Large chimes a reminder that there is somewhere she needs to be…
What do Pikachu, Super Mario, tattoos, the Titanic and the Eyjafjallajökull volcano have in common? Answer: a provocative and subversive brand by the name of Romain Jerome. Fans are overwhelmingly young and often serious collectors. The lowdown with Chief Executive Manuel Emch at Dubai Watch Week.
