The latest rendition of the Tetra, a manual-winding model and a staple of the Nomos Glashütte catalogue for the past 25 years, now comes with a rich plum-coloured dial.
First imagined by the Le Sentier firm in 1959, this new interpretation in white gold swathed with diamonds is fitted with the legendary Calibre 101, the smallest mechanical movement in the world.
The precepts taught by the legendary school of arts and crafts, founded by Walter Gropius in 1919 in Weimar, continue to find expression in watchmaking, led by Germany's Stowa, Junghans and Nomos. Coming after tributes from Alain Silberstein and Zeno, Patek Philippe unveiled its Annual Calendar Regulator earlier this year.
With new store openings, mechanical watches specifically for its women customers, an extension of the famous Co-Axial movement across the collections, and heavyweight sponsorship deals, Omega leaves no stone unturned in assuring the brand's presence.
While the rest of the world has its eyes riveted on China as the luxury industry's new big thing, Omega is busy canvassing the United States, still the second biggest market for Swiss watch exports, growing almost 22% over the first eight months of the year.
In the fight against counterfeiting impatience misses the mark, but perseverance always pays dividends. Surveillance at the Hong Kong Watch & Clock Fair provides further proof of this axiom.