Past months have seen the chronograph's popularity soar. Dressed up or dressed down, this useful complication is a symbol of precision.
The watchmaker is partnering with Ocearch, the leading scientific shark conservation non-profit.
The Richemont Group has announced a vast project for a campus in Geneva. Costing CHF 100 million, the site will be home to new production facilities and, more importantly, an innovative training centre.
March brought to a close another very good first quarter for Swiss watch exports. Their monthly value stood at 1.6 billion francs, 15.2% more than in March 2011. The smoothed variation over twelve months thus remained essentially unchanged. The first quarter recorded exports valued at 4.6 billion francs, an increase of 17.0%.
The very first fine watch you buy is the one you will keep for a lifetime. Which is precisely where Baume & Mercier aims to position itself, as a brand with a powerful identity at the gateway to luxury. CEO Alain Zimmermann explains.
Swiss watch exports could double over the next fifteen years to reach CHF 40 billion as the number of ten-digit turnovers grows.