With the economy back in business and exports on the rise again, brands are newly inclined to show off their capacity for innovation and imagination. Here are some of the watches from the stream of recent releases.
Xi Jinping’s call for “common prosperity” sent shudders through the stock market. This new policy, which portends a drop in purchasing power for the wealthiest Chinese, pushed down luxury share prices, which includes watch brands. What implications does this have?
The Swiss watch industry has enjoyed a third consecutive month of growth after 14 months of decline, with exports up 33% in March including +36% in watches (February +14%, January +3%, CY09 –22%). This is the strongest month for more than a decade, albeit it was helped by a very soft comparative (–27%). The two-year cumulative growth rate improves to +6%, another positive. As seen in January and February, exports continue to benefit from exceptional recovery in Asia, the US and the Middle East.
Karl warned us: modesty is back. Prestigious brands have echoed his thoughts and changed their tack.
While a place in the Guinness Book of Records isn't the be all and end all for a company such as Vaucher Manufacture, the sigh of relief that Piaget gave in Geneva must have been heard all the way to Fleurier.
Not everyone is happy with the "Swissness" project. Far from it, as swissinfo.ch explains. Currently under discussion by the Swiss parliament, it lays down tougher Swiss Made criteria, stipulating that at least 60% of watches' cost price must be produced in Switzerland, versus the current 50%. Around a quarter of manufacturers of low to mid-range watches have formed a Swiss Made Community of Interests to oppose the proposed revision of the law.