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IWC backs an environmental project by Cousteau Divers
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IWC backs an environmental project by Cousteau Divers

Thursday, 27 June 2019
By The FHH Journal editors
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The FHH Journal editors

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2 min read

The brand is supporting Cousteau Divers in its work to understand how the ocean’s temperature impacts biodiversity and the climate.

The ocean absorbs about 90% of the planet’s heat and produces more than half the oxygen we breathe. It acts as the Earth’s air conditioning system, and feeds hundreds of millions of people. A critical factor in understanding how the ocean stores and releases energy is its temperature. However, scientists still need more data in order to build a comprehensive picture of how ocean temperatures vary at depth, especially in coastal ecosystems, which are home to the vast majority of marine biodiversity.

Cousteau Divers © IWC
Cousteau Divers © IWC

In 1973 Jacques-Yves Cousteau created the Cousteau Society, a not-for-profit organisation dedicated to the protection of ocean life. His life’s work fosters a deep respect for marine life and the willingness to help protect it. This need to protect endangered species is just as relevant today as ever, and is something that IWC has been tirelessly supporting since 2003. The Swiss luxury manufacturer paid tribute to the oceangoing pioneer with four limited special editions, while a fifth, the Aquatimer Chronograph Edition Jacques-Yves Cousteau, celebrated the 100th birthday of the famous researcher and filmmaker in 2010. IWC is now extending its partnership with the Cousteau Society by supporting Cousteau Divers.

“Cousteau Divers aims to reveal coastal temperatures of the ocean by supplementing satellite surface measurements with those taken by thousands of recreational divers around the world. By centrally storing this data in a cloud and making it accessible to scientists and enthusiasts, we hope we can contribute to a better understanding of how the ocean’s temperature not only influences the climate, weather patterns, or storm formations, but also fish and bird populations,” explains Pierre-Yves Cousteau, marine conservationist and founder of Cousteau Divers.

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