Alain Zimmermann joins Digital Luxury Group
Digital Luxury Group (DLG), the independent digital agency for international luxury & lifestyle brands, based in Geneva, Shanghai and New York, announced the appointment of Alain Zimmermann as Managing Partner and Board Member. Zimmermann brings more than 25 years of experience at senior level to the company. He developed his extensive luxury industry expertise and knowledge working for L’Oréal, Cartier, IWC and private bank Julius Bär in different top management functions at an international level. After his assignment as CEO for Baume et Mercier, Zimmermann became the e-distribution Director for watch brands at Richemont, leading strategic digital initiatives including Watchfinder’s and YOOX Net-a-Porter’s integration in the company’s Watch Division.