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TAG Heuer reaffirms its ties with Monaco
New Models

TAG Heuer reaffirms its ties with Monaco

Thursday, 04 June 2020
By The FHH Journal editors
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The FHH Journal editors

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2 min read

TAG Heuer is partnering with the Automobile Club of Monaco and its prestigious Grand Prix de Monaco Historique. To mark the occasion, the brand is introducing a limited edition of its iconic Monaco chronograph.

The appointment of TAG Heuer as the Official Sponsor and Timekeeper of the Grand Prix de Monaco Historique complements its current designation as the Official Watch of the Monaco Grand Prix and the Official Watch Partner of the Monaco Top Cars Collection museum. The 12th edition of the event was scheduled to take place from 8 to 10 May 2020 on the legendary Monaco circuit but was cancelled due to the COVID-19 pandemic. The ACM event team has already started planning for the next edition, and, over the course of the scheduled 2020 race weekend, TAG Heuer will be presenting a special-edition timepiece as a tribute to this prestigious event and to the Monaco collection.

Monaco Grand Prix de Monaco Historique Limited Edition © TAG Heuer
Monaco Grand Prix de Monaco Historique Limited Edition © TAG Heuer

The biannual Grand Prix de Monaco Historique weekend is one of the highlights of the classic-car racing calendar, and its passionate community of owners, drivers and spectators relish the spectacle of historic grand prix racing and love the warm spirit and camaraderie around the circuit. More than 200 grand prix cars representing 50 different car makers enter each event. Selected for their historical value and degree of originality, they compete in seven series spanning the periods from the 1930s to the 1970s. Drivers from more than 21 countries took part in the 2018 edition.

Monaco Grand Prix de Monaco Historique Limited Edition © TAG Heuer
Monaco Grand Prix de Monaco Historique Limited Edition © TAG Heuer

The strikingly elegant and charismatic chronograph designed especially for the occasion features the signature red-and-white colour code that is reminiscent of eye-catching sports cars from the thrilling world of motor racing. The small silver historic car logo of the Grand Prix de Monaco Historique at the 1 o’clock position on the crimson brushed dial instantly links this special model to the historic race. This model is produced in a limited edition of 1,000 watches, each of which is engraved with its unique number and the words “One of 1000”.

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