It's now a case of size matters in the watch industry, both for manufacturers and for retailers. The UK-based Watches of Switzerland Group is an excellent example, as its share price confirms.
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At the online presentation of the brand's first new releases for 2020, Georges Kern gave insight into Breitling, a brand he's led for three years, and the chaotic environment of the past months.
Time's migration from pocket to wrist owes a lot to military watches whose many qualities have earned these honest, well-made timepieces their stripes. Even so, brands prefer to focus on their vintage appeal rather than dwell on their origins in the heat of battle.
Launched in the 1960s as a sport watch for the young generation, the Breitling Top Time was an instant hit thanks to its bold new lines and natural elegance. It returns with a modern retro touch.
Breitling, which renewed its partnership with Bentley in 2018, has just revealed a new watch in honour of the British carmaker and its latest grand tourer, the Continental GT Mulliner Convertible.
Breitling is honoring this classic chronograph’s legacy with the AVI Ref. 765 1953 Re-Edition.