A growing number of watch brands are seeking to move away from third parties to instead sell direct to consumers. Retailers will have to reinvent themselves.
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As the most digital-oriented luxury market in the world, China is a whole other story for fine watch brands. Young consumers get most of their information from social platforms such as Weibo or WeChat, making it hard for brands to reach them directly. This has produced the so-called “fan economy”.
Building on its prestigious history as a jeweller, Bulgari has imagined a capsule collection of three Serpenti watches set with amethysts.
Can you spot the ultimate opal, recognise a malachite, pick your turquoise of choice or know the best pedigree for a lapis-lazuli? Learn to decipher the quality of the gemstones used for watch dials.
If there could only be one, chances are this would be it. Among the smaller crop of complications at Baselworld, the tourbillon still reigns supreme. A delight to observe, technical, scientific even, this type of regulator continues to offer brands an excellent means to demonstrate their expertise.
Baselworld has come and gone again. Which of this year's releases made it into the Top 5 most-posted on social media?
Exhibitors at Baselworld remembered that women watch buyers aren't to be overlooked. Even so, only a few made a noticeable effort to introduce originality into collections, resulting in a rather predictable crop of new releases overall.
There was a time when visitors came to Baselworld expecting to be dazzled. But those days are gone. Exhibitors at this year's fair presented collections that were solidly grounded but lacking star quality. It was left to the independents to keep the flame of creativity burning.