First came timepieces showcasing artistic crafts, then installations commissioned by brands from visual artists. Now watchmakers are selling their creations as non-fungible tokens using blockchain technology.
Articles on the subject:
Watches for her, watches for him, there is less of a clear-cut distinction among the year’s releases. The emphasis is more on emotional appeal as new colours enter the spectrum.
How can one construct and interpret time in the most refined way possible? Bulgari and the Japanese architect Tadao Ando have attempted to provide an answer to this equation by creating the 160-piece Octo Finissimo Tadao Ando limited series.
Helping us forget ongoing restrictions, the brands at Watches and Wonders unveiled an explosion of colour alongside calendar complications, our future travel companions.
Astronomical functions, automata, chimes, world time… complications require absolute mastery of mechanisms, as illustrated at Watches and Wonders.
In the run-up to the Watches and Wonders digital fair, this selection from the new releases so far sets the tone for a year which, after a sobering period, sees creativity bounce back.
A pretty face is no longer enough, especially when it goes with an empty head. Watch brands are choosing their “friends” differently. Away from the glossy magazine image, these new ambassadors are more authentic and relatable.
Bulgari’s most enchanting icon sheds its skin, debuting new styles that wrap the wrist in flowing sensuality.