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Articles on the subject:

Chopard

Omega Planet Ocean - Movie © Yann Arthus-Bertrand
Trend Forecaster
Saving the planet

Eight watch companies that support environmental causes.

Tuesday, 30 July 2019
5 min read
12
Roy WANG, Chopard ambassador
Culture
China's fan economy

As the most digital-oriented luxury market in the world, China is a whole other story for fine watch brands. Young consumers get most of their information from social platforms such as Weibo or WeChat, making it hard for brands to reach them directly. This has produced the so-called “fan economy”.

Tuesday, 18 June 2019
Shining Zhu
4 min read
9
Arceau L'heure de la lune © Hermès
Events
Yes we Cannes

Since May 14th, the Cannes Film Festival has kept us on the edge of our seats. Will Sophie Marceau be the victim of yet another wardrobe malfunction? Will Roman Abramovitch get a parking fine for his yacht? Grab your popcorn and enjoy the last moments of glitz and glamour on the Croisette.

Thursday, 23 May 2019
5 min read
10
The Jacob & Co. Astronomia 3-D Setting with 15.44 carats of diamonds and sapphires.
Trend Forecaster
Jewellery watches shine at Baselworld

Baselworld 2019 had its fair share of sparkle. Here are some of the outstanding jewellery watches that premiered at the fair.

Friday, 10 May 2019
5 min read
13
Histoire-et-tradition-horlogerie-cover
Economy
For luxury brands it's goodbye history, hello HENRY…

In its latest report on the 100 largest luxury goods companies globally, Deloitte consultancy firm discusses the factors that will secure future growth – and these no longer include history and heritage.

Monday, 29 April 2019
4 min read
2
The Mille Miglia 2019 Race Edition in steel is a 1,000-piece limited edition.
History & Masterpieces
Chopard's Mille Miglia, the gentleman driver's watch

Inspired by Italy's famed Mille Miglia race, since 1988 the eponymous collection from Chopard returns each year in limited editions. A combination of style, elegance and precise mechanisms, the brand has it all mapped out.

Wednesday, 17 April 2019
4 min read
5
L’Heure du Diamant, lapis-lazuli dial © Chopard
Trend Forecaster
Know your gemstone dials!

Can you spot the ultimate opal, recognise a malachite, pick your turquoise of choice or know the best pedigree for a lapis-lazuli? Learn to decipher the quality of the gemstones used for watch dials.

Tuesday, 16 April 2019
6 min read
13
Defy Double Tourbillon © Zenith
Baselworld
Tourbillons keep on spinning

If there could only be one, chances are this would be it. Among the smaller crop of complications at Baselworld, the tourbillon still reigns supreme. A delight to observe, technical, scientific even, this type of regulator continues to offer brands an excellent means to demonstrate their expertise.

Friday, 12 April 2019
5 min read
12
Oyster Perpetual Daytona Rainbow in Everose © Rolex
Trend Forecaster
Rose gold blooms on luxury watches

Rose gold has been part of the luxury market since the age of Carl Fabergé and Czarist Russia, and has enjoyed a resurgence in popularity in recent years. Why? We analyse.

Thursday, 11 April 2019
Laurent Francois
5 min read
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