Having traipsed the aisles, scrutinized the year's new releases and pored over the technical details, the staff at FHH Journal have made their choice. Presenting the 10 Baselworld watches that caught their eye.
Articles on the subject:
H. Moser & Cie
With its repertoire of eight Manufacture calibres, H. Moser & Cie. can offer a large range of products. The Heritage collection, whose inspiration comes from the historic H. Moser & Cie, watches, pays tribute to the golden age of classical watchmaking.
H. Moser & Cie.'s much-feted and minimalist perpetual calendar lends itself to a 42mm white gold case with a fumé cosmic green dial.
At SIHH 2018, cases, dials and straps were awash with eye-popping shades and high-energy colours as brands set out to seduce women, younger buyers and anyone looking to put something a little more out of the ordinary on their wrist.
The Endeavour Flying Hours is the first watch from H. Moser & Cie to show the time using a satellite system of discs, without straying from the clean aesthetic for which the brand is known.
As we coast into Christmas, thoughts turn to the one gift we hope to find under the tree. Here are ten fabulous timepieces you may like to add to your list, while there's still time.
With its Endeavour Tourbillon Concept, H. Moser & Cie brings out the technical and aesthetic essence of the mechanism. The Schaffhausen watchmaker chooses a minimalist approach to design, and a dial bereft of logo or indexes, to heighten the visual impact of the tourbillon. This modern rewriting of the tourbillon is also a total immersion in horological elegance. Nothing remains beyond the essential: 100% Swiss, contemporary traditional watchmaking.
Market surveys, psychological pricing studies, storytelling, situation analysis... no matter what aspect of business, brands are leaving nothing to chance. Sometimes, though, a watch appears that goes against all expectations. So what's it like, outside the comfort zone?