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Articles on the subject:

Piaget

Roy WANG, Chopard ambassador
Culture
China's fan economy

As the most digital-oriented luxury market in the world, China is a whole other story for fine watch brands. Young consumers get most of their information from social platforms such as Weibo or WeChat, making it hard for brands to reach them directly. This has produced the so-called “fan economy”.

Tuesday, 18 June 2019
Shining Zhu
4 min read
9
Ryan Reynolds
Watch Stories
Ryan Reynolds keeps it classic

The Canadian cutie plays Deadpool, Marvel's wisecracking superhero - a guy in a burgundy leather costume and a mask that wouldn't look out of place on a Mexican wrestler. We asked the "merc with a mouth" about his favourite watches.

Friday, 24 May 2019
Frank Rousseau
5 min read
5
Arceau L'heure de la lune © Hermès
Events
Yes we Cannes

Since May 14th, the Cannes Film Festival has kept us on the edge of our seats. Will Sophie Marceau be the victim of yet another wardrobe malfunction? Will Roman Abramovitch get a parking fine for his yacht? Grab your popcorn and enjoy the last moments of glitz and glamour on the Croisette.

Thursday, 23 May 2019
5 min read
10
L’Heure du Diamant, lapis-lazuli dial © Chopard
Trend Forecaster
Know your gemstone dials!

Can you spot the ultimate opal, recognise a malachite, pick your turquoise of choice or know the best pedigree for a lapis-lazuli? Learn to decipher the quality of the gemstones used for watch dials.

Tuesday, 16 April 2019
6 min read
13
Arraw Two-Face © RJ
Trend Forecaster
The kids are alright!

These are happy days for the kidult generation, now that Richard Mille is running a sweet shop, Romain Jerome has donned a villain's cape and H. Moser & Cie. has taken to watering its straps. Welcome to an age of nostalgia-driven watches, horological comforters and some kickass wrist wear. Because we're all just kids at heart.

Friday, 22 February 2019
4 min read
6
hongbao
Culture
Luxury brands and the red envelope

Another year, another moon. As the Asian - and specifically Chinese, South Korean and Hong Kong - markets gain traction in the world of luxury, more and more brands are finding ways to celebrate Chinese New Year, also known as the Lunar New Year.

Thursday, 21 February 2019
6 min read
Rendez-Vous Night & Day Jewellery © Jaeger-LeCoultre
SIHH
Ladies’ watches are the Belles of the Ball at SIHH 2019

It was a great year all round at SIHH, and a banner year for ladies’ watches. New complications, purpose-built movements, new materials and virtuoso gem-setting rendered ladies’ watches from the show’s Maisons as technically impressive as men’s watches this year, and as aesthetically impressive as ever.

Friday, 15 February 2019
7 min read
12
Luminor Sealand 44mm © Panerai
Culture
A pig on the dial

With 12 different animal symbols, the Chinese zodiac is an amusing as well as exotic theme for animal-loving watch collectors – and not only from China.

Tuesday, 12 February 2019
Shining Zhu
4 min read
12
RM 67-02 Alexander Zverev © Richard Mille
SIHH
Kaleidoscope watches

Traditionally, luxury watches have been most comfortable with classic shades, with a few notable exceptions. Now more brands are exploring the spectrum as a form of differentiation or to convey a message. New releases from SIHH 2019 confirm that colour rules.

Tuesday, 29 January 2019
Flavia Giovannelli
9 min read
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