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Articles on the subject:

Celebrities

Christophe Lambert © Guillaume Collet
Watch Stories
Christopher Lambert, watch fan and entrepreneur

The son of a diplomat, born in Great Neck, New York, Christopher Lambert (and his kilt) charmed the world with Highlander, a tale of immortals that’s now a cult classic.

Friday, 07 May 2021
Frank Rousseau
8 min read
2
Pierre Hermé © Laurent Fau
Watch Stories
Pierre Hermé, the pastry chef sweet on watches

When Pierre Hermé talks watches, he does so with great appetite as well as a distinct admiration for the expertise, creativity, research, precision and aesthetic of a profession that has much in common with his own passion: pâtisserie.

Friday, 26 March 2021
Frank Rousseau
6 min read
Benedict Cumberbatch and Jaeger-LeCoultre © Paul Ross
Culture
The new role of brand ambassadors

A pretty face is no longer enough, especially when it goes with an empty head. Watch brands are choosing their “friends” differently. Away from the glossy magazine image, these new ambassadors are more authentic and relatable.

Monday, 15 March 2021
6 min read
14
Michelle Pfeiffer
Watch Stories
Michelle Pfeiffer’s ideal watch is subtle, never showy

Interviewing Michelle Pfeiffer is never a hardship. One of the most talented actresses of her generation, she’s also one of the most upfront.

Friday, 26 February 2021
Frank Rousseau
6 min read
4
Sonia Rolland © Laurent Campus
Watch Stories
Talking watches with Sonia Rolland

An actress, model and supporter of humanitarian causes, Sonia Rolland has a weakness for watches that are elegant and hard-working. Like her.

Friday, 05 February 2021
Frank Rousseau
7 min read
White-House
Trend Forecaster
What can a watch tell us about a POTUS?

Time is a valuable thing for anyone in a position of power, not least the head of a global superpower. What are the watches that US Presidents have worn, and what do they reveal about them?

Wednesday, 20 January 2021
5 min read
4
Bella Hadid © TAG Heuer
Trend Forecaster
Five streetwear icons x Haute Horlogerie

A twenty-first century uniform, streetwear has metamorphosed part of our wardrobe, transformed the fashion industry and is even shaking up Haute Horlogerie. From A for Alessandro Michele to V for Virgil Abloh, a look at five icons who have put the watch industry on streetwear time.

Wednesday, 16 December 2020
Laure Gontier
7 min read
7
Hip-Hop-Streetwear
Trend Forecaster
The story of streetwear

Originating in hip hop subculture and now part of mainstream fashion, rooted in affordable sportswear and now on first-name terms with luxury, streetwear is a more complex trend than it might appear. While some Haute Horlogerie brands refuse all comment, others have succumbed to its irresistible attraction.

Wednesday, 09 December 2020
Laure Gontier
6 min read
10
Morgan Freeman
Watch Stories
Morgan Almighty

He's played a judge, God, the President of the United States, the President of South Africa, an abolitionist, a prisoner, a chauffeur... In a career spanning more than fifty years, Morgan Freeman has portrayed characters with a strength of purpose he shares. He looks back at his life and movies.

Friday, 27 November 2020
Frank Rousseau
7 min read
6
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