Appearances can be deceptive, especially in Hollywood. Chris Hemsworth may have the imposing physique of Thor, the Australian actor is the most likeable, laidback Norse god you could ever meet.
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Eleven years ago, the American superhero machine launched one of the most profitable movie franchises ever. Twenty-one films and $18.5 billion in box-office takings later, the Avengers are back for a monumental goodbye.
As the most digital-oriented luxury market in the world, China is a whole other story for fine watch brands. Young consumers get most of their information from social platforms such as Weibo or WeChat, making it hard for brands to reach them directly. This has produced the so-called “fan economy”.
The Canadian cutie plays Deadpool, Marvel's wisecracking superhero - a guy in a burgundy leather costume and a mask that wouldn't look out of place on a Mexican wrestler. We asked the "merc with a mouth" about his favourite watches.
Since May 14th, the Cannes Film Festival has kept us on the edge of our seats. Will Sophie Marceau be the victim of yet another wardrobe malfunction? Will Roman Abramovitch get a parking fine for his yacht? Grab your popcorn and enjoy the last moments of glitz and glamour on the Croisette.
A respected watch collector, Robert Downey Jr. was seen at the press conference for the Avengers: Endgame movie wearing a De Bethune watch.
Patrick Dempsey is rated for his acting talent and as a racing driver at the head of his own team. As a TAG Heuer ambassador since 2014 and watch collector, he has worn the cream of the Swiss brand's timepieces. A diehard fan of James Dean, Steve McQueen and Paul Newman, he explains how watches and race cars have a lot in common.
As the writer and producer of Alita, the story of a teenage cyborg with super-powers, James Cameron returns to his favourite genre of science fiction – and the underwater world he cares deeply about.
Authentic, natural and likeable, Jennifer Aniston has a lot in common with Rachel Green, the character who shot her to fame in "Friends". Don't be surprised to see her rocking a simple tank top and jeans... with one of the Swiss watches she adores.