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Articles on the subject:

Asia

Swiss watches: retail market shares by brand in 2019
Economy
Mega-brands drive the watchmaking market

Released mid-March, the third Morgan Stanley report, in collaboration with LuxeConsult, on the Swiss watch market shows that out of some 350 brands, the bulk of growth in 2019 came from the seven whose turnover exceeds CHF 1 billion. The analysis also highlights the outperformance of privately owned brands.

Monday, 30 March 2020
4 min read
2
coronavirus-cover
Economy
After Hong Kong, China is the next hit to Swiss watch exports

The outbreak of coronavirus could weigh heavily on watch brands' bottom line, given that the traditional Lunar New Year spending spree didn't happen. Asia, excluding the Middle East, accounts for 44% of Swiss watch exports, suggesting a chaotic year ahead.

Monday, 10 February 2020
3 min read
Richmont Headquarters in Bellevue © Richemont
Economy
Richemont sails into 2020

During the crucial end-of-year period, Richemont increased sales by 6%. This is excellent news for the group, which has more than made up for the headwinds in Hong Kong that are buffeting every segment of the luxury market.

Monday, 27 January 2020
3 min read
Visit on board by ONG guests in Noumea in New Caledonia
News
The race goes on for Breguet and Race for Water

The Race for Water teams have reached Asia, where they continue their mission – with Breguet as main sponsor – to clear the oceans of plastic waste.

Wednesday, 15 January 2020
The FHH Journal editors
2 min read
5
Hong-Kong-cover
Economy
First-half results blow hot and cold

Luxury firms continue to perform well, as demonstrated by their first-half results. The situation is slightly more complex for watch brands, in particular in Hong Kong and China.

Monday, 26 August 2019
4 min read
Memories-of-the-Alhambra-cover
Trend Forecaster
Product placement in Korean drama

Product placements are a well-oiled marketing technique, but it can take more to convince today's sophisticated audiences than a celebrity wearing a beautiful watch. Breitling is paving the way with the Korean drama, “Memories of the Alhambra”.

Tuesday, 19 February 2019
3 min read
Conte-Noël-cover
Culture
The ideal Christmas watch

Jesus was born on December 25th so that watchmakers can end the year on a record month, and the reason the holiday season is such a success is down to a foolproof formula that's impossible to resist.

Friday, 21 December 2018
5 min read
Richemont head quarters near Geneva
Economy
2018: the year watchmaking went digital

Mammoth takeovers, serial partnerships, crowdfunding, new brands... in this year of renewed growth for the Swiss watch industry, the digital economy has become a vital relay for luxury.

Monday, 17 December 2018
4 min read
5
influenceurs-asiatiques-cover
Economy
How luxury watch brands are using influencers to tap the Chinese market

Luxury watches hold strong appeal in China, prompting brands to find new ways of tapping into this market. After experimenting with solutions such as WeChat and e-commerce platforms, more and more brands are using influencers to reach new customers.

Monday, 29 October 2018
8 min read
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