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The only vintage Rolex Daytona in white gold up for auction
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The only vintage Rolex Daytona in white gold up for auction

Thursday, 15 March 2018
By The FHH Journal editors
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The FHH Journal editors

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2 min read

Owned by John Goldberger, this unique Rolex reference 6265 in white gold, nicknamed The Unicorn, will be sold by Phillips in association with Bacs & Russo, early May. Proceeds will go to the Children Action foundation.

There are watches so precious that their very existence baffles the most seasoned of collectors. So elusive, that only a few can claim to have seen one in the flesh. This extraordinary vintage white gold Rolex Cosmograph Daytona, reference 6265, also known as “The Unicorn” is emphatically such a watch. Having presided in one of the world’s finest watch collections for many years, it appears at public auction for the very first time this season. Until now, its owner has always asserted that this Cosmograph would never be for sale. Quite simply, it was irreplaceable. But realizing the good that could come from a public sale, John Goldberger has decided the time has come to part with it. The watch will be sold for the benefit of Children Action, a foundation dedicated to helping the lives of youth around the world. It will headline Daytona Ultimatum, a thematic sale offering 32 of the rarest and most sought-after Daytonas ever made by Rolex.

Rolex Cosmograph Daytona “The Unicorn”, reference 6265
Rolex Cosmograph Daytona “The Unicorn”, reference 6265

Until the discovery of the white gold reference 6265, it was thought Rolex only produced manually wound Daytonas in stainless steel or in 18k yellow gold, with 14K yellow gold examples delivered to the American market. While the manufacture sometimes created custom dials and special bracelets, it was unfathomable to many that Rolex would ever deviate from its modus operandi. Yet for one lucky customer, Rolex created what scholars believe to be a one-off, unique masterpiece – a Cosmograph Daytona cased in white precious metal. Research shows that this watch was manufactured in 1970 and delivered in 1971, made upon special order for a German retailer. At the time of production, it was very likely the rarest, most luxurious and special Cosmograph offered by Rolex.

Cased in white gold, this chronograph is without any doubt Rolex’s magnum opus. Bearing reference number 6265, its ground-breaking discovery some ten years ago is now an indelible part of the Cosmograph Daytona’s history. The importance of this Daytona cannot be overstated. Its unexpected appearance at auction presents a once-in-a-lifetime opportunity for collectors to acquire a vintage white gold Rolex chronograph. Sold to benefit Children Action, it is the first and most likely only time a white gold reference 6265/9 will ever appear in the public sphere.

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